The Case Study of Aurum Bangladesh

Increased online sales by 65% by combining eCommerce infrastructure with high-performing social media campaigns.

The Client : Aurum Bangladesh

Industry : Fashion / eCommerce

Services : Paid Advertising, SEO, Marketing Strategy, Website Development

About The Client
Aurum is a women’s fashion brand promoting ethical and socially responsible clothing. The brand focuses on bold, unique designs while maintaining strong ethical values.
Which Problem Did We Solve

Aurum needed to grow both brand visibility and sales, but lacked a proper eCommerce infrastructure and performance-driven advertising system. The challenge was to build a scalable online sales engine from the ground up.

Platforms
Meta Ads, Google Analytics, Google Tag Manager
How Did We Solve

We combined infrastructure development with performance marketing to build a complete sales ecosystem.

  • Developed a fully functional eCommerce website
  • Configured dynamic product ads for Meta platforms
  • Implemented tracking for accurate conversion measurement
  • Launched targeted social media campaigns focused on purchase intent
  • Provided strategic guidance for ongoing campaign improvements
The Result
  • Increased overall sales by 50%
  • Boosted online sales by 65%
  • Maintained a highly efficient CPA of $0.18
Testimonials